
Web Analytics for Woocommerce Security & Risk Analysis
wordpress.org/plugins/woo-customer-insightTrack your Customer activities ( Visits and Events ) and enhance Customer Flow. Opportunity Funnel helps you identify Customer drop offs.
Is Web Analytics for Woocommerce Safe to Use in 2026?
Generally Safe
Score 85/100Web Analytics for Woocommerce has no known CVEs and is actively maintained. It's a solid choice for most WordPress installations.
The "woo-customer-insight" plugin version 1.0.1 exhibits a highly concerning security posture due to its extensive unprotected attack surface. All 23 identified AJAX handlers lack authentication checks, representing a significant risk for unauthorized access and malicious operations. Furthermore, the presence of the `unserialize` function, coupled with 8 taint flows identified as having unsanitized paths (6 of which are high severity), indicates a substantial vulnerability to remote code execution or sensitive data manipulation if an attacker can control the serialized data passed to these functions.
The plugin's static analysis reveals a mixed bag of practices. While it correctly utilizes prepared statements for all SQL queries, preventing direct SQL injection, and has a high percentage of properly escaped output, these strengths are overshadowed by the critical weaknesses in authentication and sanitization. The complete absence of nonce checks on AJAX actions exacerbates the risk, making cross-site request forgery (CSRF) attacks trivial. The vulnerability history is currently clean, with no recorded CVEs, which might suggest a lack of past exploitation or discovery. However, this does not mitigate the immediate risks identified in the static and taint analysis.
Key Concerns
- All AJAX handlers lack authentication checks
- Missing nonce checks on AJAX actions
- High severity taint flows with unsanitized paths
- Dangerous function 'unserialize' used
- Unprotected entry points (AJAX handlers)
Web Analytics for Woocommerce Security Vulnerabilities
Web Analytics for Woocommerce Release Timeline
Web Analytics for Woocommerce Code Analysis
Dangerous Functions Found
Bundled Libraries
SQL Query Safety
Output Escaping
Data Flow Analysis
Web Analytics for Woocommerce Attack Surface
AJAX Handlers 23
WordPress Hooks 10
Maintenance & Trust
Web Analytics for Woocommerce Maintenance & Trust
Maintenance Signals
Community Trust
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Web Analytics for Woocommerce Developer Profile
23 plugins · 40K total installs
How We Detect Web Analytics for Woocommerce
Patterns used to identify this plugin on WordPress sites during automated security audits and web crawling.
Asset Fingerprints
/wp-content/plugins/woo-customer-insight/js/wootracking_select2.min.js/wp-content/plugins/woo-customer-insight/js/wootracking-chart.js/wp-content/plugins/woo-customer-insight/js/wootracking-pie-chart.js/wp-content/plugins/woo-customer-insight/js/wootracking-dashboard.js/wp-content/plugins/woo-customer-insight/js/d3.min.js/wp-content/plugins/woo-customer-insight/js/d3-funnel.js/wp-content/plugins/woo-customer-insight/js/morris.min.js/wp-content/plugins/woo-customer-insight/js/raphael-min.js+6 morewoo-customer-insight/js/wootracking_select2.min.js?ver=woo-customer-insight/js/wootracking-chart.js?ver=woo-customer-insight/js/wootracking-pie-chart.js?ver=woo-customer-insight/js/wootracking-dashboard.js?ver=woo-customer-insight/js/d3.min.js?ver=woo-customer-insight/js/d3-funnel.js?ver=woo-customer-insight/js/morris.min.js?ver=woo-customer-insight/js/raphael-min.js?ver=woo-customer-insight/css/morris.css?ver=woo-customer-insight/css/wootracking_jquery-ui.css?ver=woo-customer-insight/css/wootracking_select2.min.css?ver=woo-customer-insight/css/wootracking_product_view.css?ver=woo-customer-insight/css/font-awesome.min.css?ver=woo-customer-insight/css/wootracking_bootstrap.min.css?ver=HTML / DOM Fingerprints
WCI_ChartDataWooCustomerInsightUIWooCustomerInsightSchemaWooCustomerInsightHelperSM_Woo_Customer_InsightWC_Session_Handlerdata-wci-chartdata-wci-funneldata-wci-piewci_select2wci_chartwci_piewci_dashboardwci_funnelwci_morris+1 more