
Universal Analytics Security & Risk Analysis
wordpress.org/plugins/universal-analyticsA simple method to add Google's Universal Analytics JavaScript tracking code to your WordPress website.
Is Universal Analytics Safe to Use in 2026?
Generally Safe
Score 85/100Universal Analytics has a strong security track record. Known vulnerabilities have been patched promptly.
The "universal-analytics" plugin v1.3.2 demonstrates a generally strong security posture, with several positive indicators. The static analysis reveals a very small attack surface consisting of a single AJAX handler, which correctly implements both nonce and capability checks. Furthermore, the code shows no critical or high severity taint analysis findings, no direct file operations, and no external HTTP requests. SQL queries are exclusively handled with prepared statements, and the majority of output is properly escaped. However, the plugin's vulnerability history does present a concern. It has a known medium severity CVE related to Cross-Site Scripting (XSS) from 2016. While this vulnerability is currently patched (unpatched count is 0), its existence and age suggest a past weakness in output sanitization or input validation. The fact that the last vulnerability was so long ago is a positive sign, but the presence of one medium vulnerability in its history, combined with an 80% output escaping rate (implying 20% is not escaped), warrants careful consideration. This indicates a historical propensity for certain types of vulnerabilities, even if the current version appears to have addressed them.
Key Concerns
- Medium severity XSS vulnerability in history
- 20% of outputs not properly escaped
Universal Analytics Security Vulnerabilities
CVEs by Year
Severity Breakdown
1 total CVE
Universal Analytics <= 1.3.0 - Cross-Site Scripting
Universal Analytics Code Analysis
Output Escaping
Data Flow Analysis
Universal Analytics Attack Surface
AJAX Handlers 1
WordPress Hooks 10
Maintenance & Trust
Universal Analytics Maintenance & Trust
Maintenance Signals
Community Trust
Universal Analytics Alternatives
Better Google Analytics
better-analytics
Track everything with Google Analytics (clicked links, emails opened, YouTube videos being watched, etc.). Includes real time Analytics dashboard.
Universal Google Analytics (GA3 and GA4)
universal-google-analytics
Automatically set up the required Google Analytics tracking ID/snippet to the footer of your WordPress installation, as required by Google Analytics.
Tracking Code for Google Analytics
tracking-code-for-google-analytics
Simple, lightweight solution for inserting your Google Analytics Universal tracking code.
Instant Google Analytics
instant-google-analytics
Instant Google Analytics installs the Universal Google Analytics Tracking Code to your WordPress theme header with a single click.
Tracking Code for Pinterest Pixel
tracking-code-for-pinterest-pixel
Simple, lightweight solution for inserting your Pinterest Pixel Universal tracking code.
Universal Analytics Developer Profile
2 plugins · 70 total installs
How We Detect Universal Analytics
Patterns used to identify this plugin on WordPress sites during automated security audits and web crawling.
Asset Fingerprints
/wp-content/plugins/universal-analytics/bootstrap/css/bootstrap.min.css/wp-content/plugins/universal-analytics/bootstrap/css/bootstrap-switch.min.css/wp-content/plugins/universal-analytics/assets/gua-main.css/wp-content/plugins/universal-analytics/bootstrap/js/bootstrap.min.js/wp-content/plugins/universal-analytics/bootstrap/js/bootstrap-switch.min.js/wp-content/plugins/universal-analytics/assets/gua-main.js/wp-content/plugins/universal-analytics/bootstrap/js/bootstrap.min.js/wp-content/plugins/universal-analytics/bootstrap/js/bootstrap-switch.min.js/wp-content/plugins/universal-analytics/assets/gua-main.jsHTML / DOM Fingerprints
gua-mainmdg_save_google_universal_analytics_settings